campaign: Bread for Water
campaign goal:$1,700
has been fundraising since: February 9, 2012
mission statement: “The Maher Kids will be selling tasty homemade bread to benefit charity: water this Lent. Help us help others.”
What first caught your attention about the water crisis?
We have seen first-hand the devastation that unclean water can cause. Children in impoverished countries face more struggles than we can imagine. Isaac’s story in particular made that very real for us. For a parasite to rob his developing body of what few nutrients it was receiving was a travesty. The global water crisis has far-reaching effects in the areas of health, hygiene, education and economics. In that regard, it can seem daunting. On the other hand, like many problems in developing countries, we are aware of the solutions and are able to help.
How did the kids end up starting the campaign?
We raise our kids with strong Christian values. Of all the teachings they receive at home, church or school — the idea that they should serve others every chance they get is paramount. charity: water is a perfect way for our kids to get involved and serve others. They did a much smaller Christmas campaign a few years ago and it was very rewarding for them to receive an update last summer of the water project completed with their money.
The campaign raised more than the original goal — did that surprise you?
This campaign has been amazing! They originally set their goal at $300, which I thought was ambitious. We are now over $1,600. I seriously thought people would give us $3-5 for a loaf of bread the first few weeks, then things would die down. We have had people we barely know moved to tears, writing $100 checks. We have had a strong contingent of friends, also very generous with donations, placing regular orders multiple times each week. One week alone we filled 40 orders of bread and cinnamon rolls! The demand for bread has surprised me for sure. More than that, however, the supply of love and support for the cause has astonished me.
What do they do to help with the campaign?
The Maher Kids have surprised me too! I honestly thought their enthusiasm would decline early on. On the contrary, they are just as eager as they were on the first day. Grace asked if we could do this “all year-long!!” Their diligence has also surprised me. Sam, the oldest, has taken on the role of business manager. He takes all orders, responds to all e-mails, and developed the Powerpoint. Grace and Imani, our marketing department, designed our logos and are always thinking of ways to promote the campaign. Grace, Imani, and Isaac write individual thank you tags to accompany each order and all four children try to be present for all deliveries.


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