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| Question: “Isn’t bottled water evil? Why are you using plastic water bottles?” Bottled water has gotten plenty of bad press lately. The industry is now $16 billion a year, and 38 billion plastic bottles get tossed into landfills each year. And 24% of all bottled water is actually just tap water repackaged by Coke and Pepsi. What could be worse? We think the fact that 1 in 6 people on our planet are forced to drink polluted water is worse. We think seeing 4,500 kids die each day from diseases like parasites and diarrhea is worse. We are not a bottled water company. We want to give everyone on earth access to the same clean, safe drinking water that comes out of our taps. Our $20 bottle was created in response to the gratuitous excess of wealth and waste we see everywhere. There’s nothing special about the actual bottle. We pay 34¢ for each one, and the water comes from a spring in upstate New York. What is special, is what that $20 does for people in need. Early on, we pledged to always give 100% of the money away – very much unlike for-profit companies whose bottom line matters most. We don’t want people to buy charity: water bottles because they are thirsty. In fact, most people don’t even drink the water. Our bottles costs $20. You’d have to be pretty wealthy to get your 8 glasses of water from us everyday. It would cost you $160! That’s why you don’t buy a charity: water bottle because you are thirsty. You buy a charity: water bottle because the money helps one of the 1.1 billion people around the world in desperate need gain access to safe water. You buy a charity: water bottle because you know that your $20 purchase is really a donation, and you know 100% of that donation will make sure that one of those 1.1 billion people is never thirsty again. I bought one of your $20 bottles. Now, what happens? Here’s where we get excited. Every $20 bottle can give at least one person clean water for 20 years. And when we turn those $20’s into freshwater wells, they produce an incredible amount of clean water each year that comes from the ground. An average well can produce 666,000 gallons of water a year for a community of about 500 people, and can be built for only $5,000. That means each bottle of charity: water can produce the equivalent of 20,000 bottles of water for someone that currently doesn’t have clean water. That’s a lot of water. * * “I don’t want the bottle, but I still want to help.” There are lots of other things you can do to help. Even if you only have $20 to give, you can donate a virtual bottle online, send an e-card, or make general donations to build wells. We’re grateful for your support! |
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