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Theory created the Icon Project to showcase the development and exposure of visionary endeavors; so when it came to water, the mission was easy. Raise money to build a couple wells. A few weeks later, instead building one, they've suprised us by selling more than $24,000 of merchandise - enough to build 7 wells in Ethiopia! Please join us in supporting the campaign. Come Saturday, or drop by a Theory store in your area anytime and help provide clean, safe drinking water to the people of Ethiopia. more info: THEORY.COM (icon projects) and charitywater.org/theory |