ABOUT US
charity: water is a nonprofit organisation bringing clean and safe water to people around the world.
Together, we can end the water crisis
Since charity: water was founded in 2006, we’ve been chasing one ambitious goal: ending the global water crisis. And while the water crisis is huge, we’re optimistic. We know how to solve the problem, and we make progress every day thanks to the help of local partners and generous supporters. If we work together, we believe everyone will have access to life’s most basic need within our lifetime.
CHARITY: WATER'S impact to date
197,000
WATER PROJECTS FUNDED
29
countries
20,763,856
people will be served
You have our word—and more
When charity: water began, we made a bold promise: 100% of public donations would go directly to fund clean water projects. Philanthropists and Gift Aid cover our operating costs so 100% of your money can fund water projects.
How we work
We want you to know exactly how and where your donation is being used. So from the beginning, we’ve kept a few promises.
We prove every project
We track every penny you raise and show the projects you helped fund with photos and GPS coordinates.
We’re an open book
We’ve consistently received the highest grades available for accountability and transparency.
We work with local partnerships
We partner with experienced local partners to build sustainable, community-owned water projects.
Ready to give the gift of clean water?
Every £30 can end a walk for water, and 100% of your donation will fund clean water projects.
THE EXECUTIVE TEAM
Leadership that drives impact
Our executive team brings a wealth of experience, passion, and vision to guide our work and ensure we stay true to our values.
Powering our mission from the UK
Our UK team brings local experience and perspective to building lasting support for our mission to bring clean and safe water to every person on the planet.
Esther Swaffield-Bray
Managing Director, UK
Esther is the UK Managing Director at charity: water, leading efforts to build a world where everyone has access to clean and safe drinking water. Esther has spent the last decade working to combat violence against women and girls, and she now brings that same passion for helping communities thrive to her work at charity: water. She leads a talented team engaging individuals, brands, and communities across the UK and Europe, building joyful, trust-based partnerships to help end the global water crisis in our lifetime.
Ellie Jefferies
Director of Brand Partnerships & Marketing, UK
Ellie Jefferies is a marketing and brand professional with over 10 years of industry experience, including five years leading brand and corporate partnerships at charity: water. A graduate in Sustainable Product Design from Falmouth University, she specialises in brand campaigns, strategic partnerships, and digital marketing initiatives that drive impact for purpose-driven organisations.